PopGoesTheNews.com>> Canadians donated millions of dollars Friday night during the
Canada For Haiti telethon on the country’s major networks. These funds will be divided equally among nine charitable organizations that are helping victims of the earthquake in Haiti. But how many of these dollars will actually go to help the people who need it?
PopGoesTheNews.com has reviewed the 2008 Registered Charity Information Returns – the most recent available from the federal government – of the nine beneficiaries of Friday’s broadcast. No one is suggesting that the charities don’t do good charitable work but, in all, they spend nearly a quarter-of-a-billion dollars a year to employ more than 10,000 people and spend more than $90 million on fundraising.
World Vision Canada, one of the most visible charities collecting funds for Haiti, took in nearly $382 million (all figure in this report have been rounded up). But the organization, which reported 399 full-time employees and 120 part-time workers, spent $36 million on salaries and wages, $45 million on fundraising, $33 million on advertising, $23 million on management and administration, $2.4 million on political activity, $3.8 million in consulting fees and $3.5 million on travel.
Plan International Canada reported revenues of $94 million in 2008. The organization spent only $6.3 million on salaries for its 85 full-time and 19 part-time employees and a mere $176,000 on consulting fees. Plan spent $13 million on advertising, $12 million on fundraising and $8 million on management and administration.
Care Canada took in $138 million and spent $42 million on salaries, $2.9 million on management and administration, $2.7 million on fundraising, $5.8 million on consulting fees, $10.8 million on travel, $1.4 million on advertising and a whopping $4.3 million on rent. Care Canada reported 2623 full-time and 13 part-time employees.
Both Oxfam Canada and Oxfam Quebec will receive funds from the Canada For Haiti telethon. The former had revenues of $20.7 million. Salaries accounted for $5 million and $1.8 million was spent on management and administration. The organization spent $2.4 million on fundraising, $847,000 on consulting fees and $930,000 on advertising. Oxfam Canada reported 48 full-time and 17 part-time employees. Oxfam Quebec and its 75 full-time and 12 part-time employees took in $33 million. It spent $2.2 million on salaries, $212,000 on consulting, $2.3 million on management and administration and $698,000 on fundraising.
Save the Children Canada brought in $13.5 million in 2008 and spent $2.4 million on salaries, $1 million on advertising and $1.9 million on fundraising. It had 22 full-time and 5 part-time employees.
Kids Can Free the Children earned $16 million and reported $1.3 million in salaries for its 41 full-time and 47 part-time employees and $1 million on consulting fees. It claims to have spent nothing on fundraising.
Red Cross of Canada made a whopping $253 million in 2008, of which $144 million went to salaries for its 1410 full-time and 5300 part-time employees. Management and administration cost $25 million, $18 million went to fundraising and consulting fees were $5 million.
Unicef Canada reported making $59 million. Salaries and wages accounted for nearly $8 million and consulting cost the organization $1.5 million. The charity, which had 90 full-time and 146 part-time employees, spent $6.4 million on advertising and $10.4 million on fundraising.
There is no way to operate a major national charity without spending money. Still, donors should consult with the Canada Revenue Agency's Charities Directorate to make sure their dollars are being spent effectively.